Market Overview
The Middle East has been identified as being among the fastest growing markets for the multi-billion dollar audio visual industry which, in spite of the troubling economic environment last year, has seen no overall contraction in spending.
The future looks bright for the audio visual industry with the market in the Middle East and Africa expected to be worth more than $3 billion by 2012.
The professional sound, light audio visual and systems integration industries go hand in hands with the growth in tourism, hospitality and infrastructure developments. With capital intensive tourism and hospitality industry delivering more than 20% of Dubai’s GDP alone and tourist numbers expected to reach 15 million by 2015, these sectors have proved resilient to the recent downturn in the global markets.
This offers enormous potential for suppliers of professional sound, light, music, audio-visual and systems integration technologies and solutions for the professional entertainment, events & hospitality, building & construction as well as project installation industries between new build and refurbishment.